The Pitter Patter of Many Patterns
I have always been drawn to patterns, so when Landor Associates in Cincinnati, Ohio asked me to help them develop a line of diaper patterns for Huggies new brand, Special Delivery, I was over the moon!
The new brand line was a more elevated modern take on the typical Huggies baby patterns. I was given 2 themes: a soft & sweet pattern line and a bold & edgy pattern line. They also wanted a signature pattern which ended up as stylized stork birds carrying bundles.
The funnest part of this project was the exploration and experimentation of drawing so many pattern ideas. They weren't all chosen, but that's OK... it was fun getting there.
